What is Enterprise Integration?

Ages are changing. Today’s world lives in a digital age filled with high technologies. We can say that today’s world is much faster than before. Technology plays a vital role in companies. Technology investments of companies are increasing day by day.

We all witness dozens and hundreds of different applications and software used in different business processes in businesses. Business applications and software accelerate the operational processes of businesses and improve the customer experience. Businesses obtain a lot of various data from these applications.

It should not be forgotten that data size only makes sense if that data can be processed. The increase in the number of business applications over time with digital transformation created an important need: Enterprise Integration.

Definition of Enterprise Integration

Enterprise integration is the technology that enables data transfer between different applications used by businesses. With the importance of big data for businesses, businesses need enterprise integration to make the most meaningful data they have. Enterprise integration is also called “Enterprise Application Integration”.

Benefits of Enterprise Integration

There are many advantages that enterprise integration provides to businesses. If we examine them in general terms:

  • Access to real-time data
  • Productivity increase
  • Automation in business processes
  • Evaluation of opportunities
  • Customer experience improvement

Although the benefits of enterprise integration above seem to be different from each other, when we look at it from a general perspective, we see that they are all related to each other.

If a large number of data from different applications cannot be managed, it is in danger of being lost over time. Thanks to enterprise integration, businesses transfer the data they obtain to the relevant channels and eliminate the risk of data loss. The automatic data transfer process provides real-time data transfer, thus eliminating manual workload and enabling people working in different departments to access the same data. In this age where information sharing between teams is very important, businesses automate this with enterprise integration.

Automatic data sharing and inter-team communication greatly increase operational efficiency. This operational efficiency improves the customer experience and creates a more controlled IT environment. Thus, managers can better analyze the status of current IT processes and create sales, marketing and business development strategies.